The current Covid-19 pandemic has created an unprecedented crisis scenario of the Prefect Storm for mall management and adversely impacted the business of shopping malls and the entire economy. Therefore, The Malaysia Shopping Malls Association (popularly known as PPK Malaysia) has organised a series of webinars to share and learn form the experiences with their members on how to manage the mandated standard operating procedures (SOPs) and deal with the crisis situation in marketing and public relations.

As the Charman of the Q Sentral Management Corporation, Dato’ Rabinder Singh was invited to join the panel of speakers which consist of Tan Sri Teo Chiang Kok of See Hoy Chan Holdings Group & 1 Utama Shopping Centre, Phang Sou Lian, General Manager of Sunway Pyramid Malls, and Kuan Suan Ai, Director of Marketing of KL Pavilion. The speakers share their expertise and experiences in handling the crisis at the webinar, which was held on 5th August 2020 on Microsoft Team Flatform.